MEET YOUR DESIGNER

One Designer, A Lot of Websites

I've spent the last 10 years designing websites, refining brands and figuring out how to make businesses look really bloody good online.

I'm Ellie, the designer behind CleanSlate.

LET’S WORK TOGETHER

BEHIND CLEANSLATE

Why I do things differently

After years of designing websites, I noticed small businesses were often stuck choosing between DIY websites that didn't quite do them justice and agencies that came with big teams, big overheads and big price tags.

So I created CleanSlate.

A small, independent design studio where you work directly with the person designing your website, without the layers, the agency jargon or the unnecessary faff.

I handle everything from strategy and design through to development, copy and SEO, so your website is considered as a whole rather than pieced together by different people.

MY APPROACH

Good design isn’t just about good looks.

I take a considered approach to every project, looking at the bigger picture rather than just how the website looks. From strategy and messaging through to design, SEO and functionality, everything works together to create a website that's genuinely useful to your business.

WHAT MAKES CLEANSLATE DIFFERENT

  • You work directly with me: No account managers, handovers or layers between you and the person designing your website.

  • Strategy comes first: I take the time to understand your business, your customers and what your website needs to achieve.

  • Everything works together: Strategy, design, copy, SEO and development are all handled by me, so your website feels cohesive from top to bottom.

  • No agency markup. You get considered, professional website design without paying for a big team or unnecessary overheads.

  • A simple process: Clear packages, clear pricing and a streamlined process without the usual agency faff.

Ready to explore the packages?

  • STARTER

    One Page Website

    A professionally designed one-page website for businesses that want to get online with a strong, focused presence without paying for pages they don't need.

    $3,250 + GST · 1 WEEK

    EXPLORE STARTER →

  • CORE

    Custom Website

    A strategic, custom-designed website with up to 7 pages, giving you the space to showcase your business, build trust and grow online.

    $5,000 + GST · 2 WEEKS

    EXPLORE CORE →

  • E-COM

    E-COMMERCE WEBSITE

    A polished online store designed to make selling simple, whether you're offering physical products, digital products or online courses.

    $6,500 + GST · 3 WEEKS

    EXPLORE E-COM →

THE SWEET SPOT

Not DIY, not an agency, somewhere in between.

There are plenty of ways to get a website these days.

You can build one yourself, find someone offering a quick $1,000–$1,500 website, work with an independent designer, or go all in with a larger agency.

They're all valid options. It really comes down to what you need your website to do.

CleanSlate is for businesses that want something professionally designed, strategic and genuinely tailored to them, without stepping into agency territory.

I handle the strategy, design, development, copy and SEO myself, so you get a considered website and a direct relationship with the person actually doing the work.

DIY / TEMPLATE

Pros: Low cost · Full control
Cons: DIY setup · Limited strategy · Time intensive
Investment: $200 to $500 + A LOT of your time

QUICK WEBSITE

Pros: Affordable · Done for you · Fast
Cons: More limited · Less customisation · Strategy varies
Investment: $1500 to $2000

CLEANSLATE

Pros: Custom design · Strategy-led · Direct with Ellie · SEO + copy · Built to grow
Cons: Higher investment · Requires your input
Investment: $3000 +

AGENCY

Pros: Full-service · Larger team · Complex projects
Cons: Higher investment · More layers · Often longer timelines
Investment: $10,000 - $50,000 +